Marketing & leads · Guide

More leads and reviews, minus the marketing degree

Most tradies get work from word of mouth, Google and lead sites. AI isn't going to replace a good reputation, but it can make sure you ask every happy customer for a review, reply fast to new enquiries, and never leave a lead sitting.

This category is still thin in our directory. We've checked two tools in October 2026, and we point out where job and receptionist apps already cover reviews.

Quick comparison

ToolAussie fitPublished price
PodiumHas an Australian site.Not published on the pages we checked.
hipagesAustralian.Not published on the pages we checked.

Prices as shown on vendor sites in Oct 2026. They can change, so confirm with the vendor, including GST.

The tools, one by one

1. Podium

Who it suits: Busier businesses wanting reviews, messaging and lead capture in one place.

Key features (per its site, checked Oct 2026):

Aussie fit: Has an Australian site.

Price: Not published on the pages we checked.

Visit Podium →

2. hipages

Who it suits: Tradies who want a steady flow of job leads from homeowners.

Key features (per its site, checked Oct 2026):

Aussie fit: Australian.

Price: Not published on the pages we checked.

Visit hipages →

How to choose

FAQ

Can AI get me more Google reviews?

Tools like Podium send review requests and can draft replies. The reviews still have to come from real customers.

Is hipages an AI tool?

No, it's a lead marketplace. We list it because it's where many Aussie tradies get work.

Listings are not endorsements. Info checked against vendor sites, Oct 2026.